
Case Study: Prague
SpaceKnow
Client: SpaceKnow – Prague
Service: PR Strategy for Funding Announcement + Founder Visibility
Sector: AI / Satellite Imaging / Fintech Intelligence
Challenge:
SpaceKnow, a satellite imaging and AI company with dual operations in Prague and San Francisco, needed to announce a multi-million dollar funding round led by German VC firm BlueYard. The goal wasn’t just visibility, it was strategic credibility. SpaceKnow needed to establish itself as a leading player in industrial and geographic intelligence while attracting the attention of investors, analysts, and strategic partners across the U.S. and Europe.
Approach:
We developed a high-impact announcement strategy targeted at top-tier financial, business, and technology media outlets. The campaign positioned SpaceKnow’s AI-powered satellite indices, including the China Satellite Manufacturing Index™ and Africa Night Lights Index, as essential economic tools for institutional and retail investors alike. Special emphasis was placed on the company’s distribution reach to 350,000+ subscribers of a premier financial services platform.
Key Wins:
Featured in Financial Times, enhancing visibility among global investors and analysts
Coverage in Fortune and Wall Street Journal, establishing institutional credibility
Technology validation via VentureBeat and SatNews Daily, driving thought leadership in AI and aerospace sectors
Clear positioning of SpaceKnow’s products as next-gen economic indicators, not just tools
Results:
- Positioned the brand as a global leader in satellite-powered economic insights
- Reinforced VC confidence post-funding with sustained media visibility
- Created lasting awareness among financial services, defense, and economic strategy stakeholders
- Elevated SpaceKnow’s perceived valuation in global markets